INTENT
Branding and graphic elements to help CCF with their brands messaging of not only being sustainable but also working with environmentally positive farming, manufacturing, and ethical practices.
Logo.
Icons.
Color Palette.
PROCESS
I worked with the founder to create a stacked logo badge that used the contours of the state of California to guide the shape.
Then I created a series of icons to be used on packaging, web, social, and business plans to simplify the messaging.
The color palette is based on natural grown cotton and plant dyes used in CCF’s products.
CLIENT
CALIFORNIA CLOTH FOUNDRY
BUSINESS
Manufacturing of regenerative cloth and apparel.
VIBE
Casual Elegance.
Luxury as a result of high standard of ingredients.
Intertwined with natural elements.
Forward thinking from a feminin perspective.
